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05 SELECTED WORK

Tide

Designing a calmer productivity experience focused on intentional work, clear planning, and fewer distractions.

Mobile App Productivity Product Design UX/UI

My role

UI/UX Designer

Timeline

1 month

Team

Solo Designer

Focus

UX/UI · Product Design · User Flows · Design System

Tide mobile app screens

The challenge

Helping users focus on what actually matters.

Traditional productivity apps often encourage users to manage more tasks, notifications, and information. The challenge was to create a simpler experience that helps users prioritize, plan their time, and stay focused without unnecessary visual noise.

My approach

Less tasks. More focus.

I designed the product around a simple principle: instead of encouraging users to do more, help them focus on the right things. The experience combines task management, visual planning, and dedicated focus sessions into one simple workflow.

Intentional
task planning

Clear daily
priorities

Visual time
management

Distraction-
free focus

Tide home screen
Tide filter screen
Tide task screen
Tide calendar screen

The result

A calmer approach to productivity.

Tide turns task management into a more intentional experience by limiting noise and focusing attention on what matters most.

The project allowed me to explore the full product design process — from concept and user flows to high-fidelity UI, design system, and interaction states.

40+
screens designed